RFID Loyalty Program
RFID or the Radio-Frequency Identification has an electromagnetic field that automatically finds out and tracks tags attached to any object. These tags consist of information that is stored electronically. Unlike a barcode, the tags do not need to be within the line of sight of the reader; hence it may be fixed in the tracked piece. RFID is one way for data capture and automatic identification.
There are many uses of RFID tags. They are used in many industries, like in the automobile production where the RFID tags are attached to an automobile. This will help in knowing the progress in the assembly line. RFID is also used in pharmaceuticals that can be tracked in the warehouses. It can also be used by implanting RFID microchips in pets and livestock that allows positive identification of the thing you require.
RFID Loyalty Program
Today, there is a new development of RFID cards that can track customer loyalty as well. RFID card shows a customer loyalty and tracking system that has battery assisted Ultra high frequency RFID tag and a high-frequency chip. It is extremely cost-effective. Generally the Food and Drug Company use such technology to know where the customer loyalty stands. It is also used to ring-up the profitability of the company. Even medium to large malls use this system.
The RFID smart card will help the company or brand know about their market demand and use it to construct a smart marketing strategy accordingly. It is built for the customers to continue shopping at or use the business facilities in connection with each program. A smart loyalty card is generally a plastic card that that looks similar to debit/credit cards.
There are lead RFID manufacturing companies like AOPL and Seeksoft that will give the best product according to its customer’s needs and preferences.